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Navigating the WordPress Crisis: Hoot Host Launches New Website Builder

At Hoot Host, we’ve always been committed to offering the best solutions for our customers, providing reliable, user-friendly website builder plans, hosting, and maintenance services. However, in light of recent developments in the WordPress ecosystem, we’ve made the proactive decision to evolve our platform and safeguard the future of your online presence.

Why We’re Updating Our Website Builder Plans

Starting today, our two most popular plans, the DIY Website Builder and Startup Website Builder, will no longer be based on WordPress. These plans have been transitioned to our new website builder system, fully integrated with our HootCRM platform. This allows for seamless management of your website, marketing, and CRM tools, all in one place. Whether you want to build your own website using our DIY + AI tools or have our team do it for you, these plans offer a more streamlined, efficient solution that simplifies building and managing your website. All while remaining free from issues that may come with the future of WordPress.

Our goal is to provide an intuitive, cutting-edge experience while offering the support you need to build and manage your website successfully. As businesses grow, we want their website management to scale alongside them, which is why we’re investing in this proprietary platform and avoiding over-dependence on WordPress.

Why We’re Still Offering WordPress Plans (For Now)

While our focus is shifting, our Small Business, Professional, and Premium Website Builder plans will continue to be built on HootPress – our enhanced version of WordPress for the time being. These are our done-for-you website plans, which many customers still rely on due to WordPress’s existing popularity and customization capabilities.

As we transition our plans away from WordPress into the future, we can guarantee the existing WordPress website users we support will not lose any of our ongoing hosting, maintenance, and optimization services. We will continue to have WordPress experts on our team and will support WordPress websites just like we do Wix, Squarespace, and other popular platforms.


Hoot Host is transitioning its DIY Website Builder and Startup Website Builder plans to our new proprietary platform in response to growing concerns about the future of WordPress under Automattic’s control. While we will continue to offer WordPress-based plans, we are proactively preparing for a future where WordPress may no longer be the most practical solution for our customers.


The Growing Concern Around WordPress’s Future

Recent actions by Automattic, the company behind WordPress and the controlling force over the WordPress ecosystem, have made us question the platform’s long-term viability and trust. Automattic’s decision to block WPEngine, one of the largest WordPress hosting providers, from accessing key resources on WordPress.org, followed by their controversial fork of the Advanced Custom Fields (ACF) plugin, has highlighted a troubling trend of consolidation and control.

These moves suggest that WordPress is no longer the open-source, community-driven platform it once was. Instead, it’s becoming a more corporately controlled entity, with Automattic and its CEO, Matt Mullenweg, exerting significant influence over the direction of the platform. This control has raised red flags for many businesses, developers, and hosting providers, ourselves included.

Why We Support a WordPress Fork

We believe a fork in WordPress is needed now more than ever. WPEngine, with its existing suite of tools and infrastructure, is uniquely positioned to make this happen. Imagine WPEngine creating a new open-source platform under the StudioPress brand, with its own consumer theme and plugin repository. WPEngine already owns tools like Advanced Custom Fields (ACF) and Local which would give the new platform significant developer focus too. Couple all this with Flywheel’s agency focus, and StudioPress could offer a more open, developer-friendly alternative that the WordPress community now sees is in jeopardy.

This new platform could offer the same flexibility and customizability that WordPress is known for, without the heavy-handed control that Automattic is exerting. It would give developers, agencies, and consumers a more positive and open environment for website innovation.

Hoot Host’s Commitment to the Future

We will continue to offer WordPress hosting, maintenance, and builder plans for now. However, we are preparing for a future where WordPress may no longer be the most viable option for our customers. As the situation unfolds, we will be ready to pivot, ensuring that our customers have access to a more promising, secure, and sustainable platform.

At Hoot Host, our mission has always been to provide the best website solutions, and we believe that involves moving toward platforms that promote growth, freedom, and transparency. We’re excited to see what the future holds, and we remain committed to offering our customers a superior online presence, no matter the platform.

Hoot Host already supports popular platforms like Wix, Squarespace, Webflow, and Shopify in addition to WordPress! Now with our own website builder built into our DIY Website Builder and Startup Website Builder plans, our customers know they have a more stable and streamlined system for their website and complete online presence.

If you have any questions about our platform updates or would like to learn more about our new DIY Website Builder and Startup Website Builder plans, don’t hesitate to reach out to Hoot Host support.

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Hoot Host FAQs

Find answers on common questions about Hoot Host and our solutions.

Hoot Host is an all-in-one “Software With A Service” (SWAS) platform that provides professional website building, managed hosting, CRM + marketing tools, and ongoing support for small businesses.

Yes! Hoot Host has received hundreds of verified reviews on Alignable and Trustpilot, we are the #1 rated website platform on the Alignable marketplace, plus we have been featured in popular media and press outlets like Business Insider, Apple News, Associated Press, NBC, and many more. The Hoot Host community is over 2000 businesses who love to hoot about us!

We ensure your website is regularly updated, secure, and high-performing. We handle your updates, edits, and blog publishing which can easily be scheduled with us every month via the Member Dashboard Task Scheduler. Plus we integrate our CRM + marketing tools, and offer training to help you leverage our productivity and marketing software. We also assist with email marketing, CRM management, and a variety of related business support needs.

Hoot Host defines our business model as an SWAS – Software With A Service. Meaning our solutions go far beyond just the service of building and managing your website. We also empower your business with all of the software, tools, and ongoing support agencies do not include or only offer as expensive upsells. In addition to our done-for-you ongoing services, Hoot Host offers a robust suite of software, tools, and proprietary apps for business operations, productivity, marketing, email, and more. Making Hoot Host a truly all-in-one platform for all your website, marketing, infrastructure, and business needs. Plus we are able to offer our solutions at a fraction of traditional agency prices under our affordable monthly subscriptions.

See a side-by-side comparison of Hoot Host vs Traditional Agencies here.

Unlike DIY platforms where you’re on your own, Hoot Host provides “Done-For-You” services and included ongoing support + coaching. We build and manage your website for you, then work with you month-to-month on continued improvements. While also empowering you with all of our tools and software to improve your operations and marketing. So you can excel while focusing on your business, knowing your online presence is supported by a reliable ongoing partner in Hoot Host.

See a side-by-side comparison of Hoot Host vs DIY platforms here.

Hoot Host takes website maintenance and support to a much more comprehensive level than standard website maintenance companies. Nearly all website maintenance companies define “maintenance” as security reviews, plugin updates, page speed audits, and a basic update request or two per month. Hoot Host includes all of that plus: managed hosting, CRM and marketing software, blog publishing, marketing coordination, and more comprehensive month-to-month website improvements. Additionally, most maintenance companies only offer support for WordPress, while Hoot Host applies our comprehensive support plans to WordPress, Wix, Shopify, Squarespace, HighLevel, and HubSpot. Our expert team is third-party certified in a variety of platforms to support our customers regardless of the systems they use.

See a side-by-side comparison of Hoot Host vs Maintenance companies here.

HootCRM is our built-in CRM, business operations, and marketing suite that helps you manage contacts, communication, payments, sales pipeline, calendar scheduling, social media, email marketing, Google Business Profile, automations, and much more from our all-in-one dashboard.

See all HootCRM features and capabilities here.

Yes! For those who aren’t ready for our $50–$250+ monthly tiers, we offer SprySite ( sprysite.io ). For just $15/month, you get a simple website platform with built-in marketing and optimization tools.

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