Having an affordable online presence that provides ongoing value is critical for any small business aiming to thrive online and grow. Traditionally, businesses have turned to web and marketing agencies to build a website that will help them meet their online goals. However, traditional agencies often fall short in meeting the diverse needs of small business owners due to their high initial costs, slower processes, and expensive ongoing support. Hoot Host has emerged as an industry disruptor, offering comprehensive services that redefine what businesses can expect from a web and marketing partner. In this thorough comparison we’ll break down why traditional web and marketing agencies cannot compare to Hoot Host and explore the key features + benefits that make Hoot Host the wiser way.

Website Cost and Ongoing Value

One of the most significant barriers for small businesses when working with traditional agencies is cost. Custom website design, content creation, SEO optimization, and marketing strategies often come with hefty price tags adding up to thousands of dollars. This can make it difficult for small businesses to afford a comprehensive strategy, leaving gaps in their online presence.

Hoot Host, on the other hand, offers affordable monthly subscription plans ranging from $75 to $500. These plans include all the essentials needed for a thriving online presence without the need for additional vendors, tools, or expensive upsells. Whether you’re looking for custom website design, Google SEO essentials, or advanced functionality, Hoot Host’s all-in-one pricing model ensures you get the most value for your investment. Where traditional web and marketing agencies will upsell or outsource for a similar comprehensive package.

Comprehensive Services Under One Roof

Traditional agencies often specialize in specific areas, such as web design or marketing, leaving businesses to juggle multiple service providers to meet their needs. Adding complexity and cost to accomplish their goals. This fragmented approach can also be time-consuming and highly inefficient. Which is why many small and medium businesses tend to bounce from agency to agency.

Hoot Host simplifies the process by providing a suite of services under one roof. Here’s what you can expect from Hoot Host:

• Custom Website Design: Websites crafted to reflect your unique brand identity.

• Unlimited Stock Photos & Videos: Access to a vast library of media resources (and AI media creation tools) to enhance your online presence.

• Content Writing and Optimization: Professionally written, SEO-friendly content tailored to engage your audience. Plus AI content assistance built in to help you write efficiently.

• All Required Functionality: From e-commerce to booking systems, Hoot Host ensures your website has everything it needs.

• Google SEO Essentials: The foundation of your success on search engines. Helping to improve your visibility and meet current standards.

• Conversion Optimization: Tools and techniques designed to turn visitors into customers.

• CRM and Marketing Tools Built-In: Integrated solutions to manage customer relationships and marketing campaigns seamlessly. HootCRM is included in all website builder and website maintenance plans! Helping you manage your business operations, sales pipeline, social media management, Google Business Profile, email marketing, calendars, communication, automations, and more!

• Done-For-You Blogging: Regular blog posts to keep your audience (and Google) engaged with fresh website content.

• Maintenance & Management: Ongoing updates / fixes / improvements to ensure your website remains secure, stable, and up-to-date.

• Managed Website Hosting: Reliable hosting that guarantees optimal performance and 24/7 uptime.

• Security and Performance Enhancements: LiteSpeed web servers and Cloudflare Pro integration for ideal speed and protection against malware + hacking.

• ADA / WCAG / GDPR / CCPA Compliance: Ensuring your website is accessible to all users and meeting the highest compliance standards.

With all these services included, Hoot Host eliminates the hassle of coordinating with multiple vendors, giving you more time to focus on your business.

Services Agencies Do Not Offer or Upsell For

Traditional agencies often provide a limited range of services, requiring businesses to seek additional vendors and tools for their online needs. Moreover, services like content creation, SEO optimization, or ADA compliance are often treated as add-ons, leading to upselling and more expensive costs.

Hoot Host plans, by contrast, include features that many agencies do not offer outright or upsell for:

1. SEO Optimization: Many agencies treat SEO as a premium service, while Hoot Host includes it as part of its standard offerings.

2. ADA Compliance: Making your website accessible to all users – agencies will not do this without additional fees.

3. Conversion Optimization: Included as a standard feature to ensure your website effectively turns visitors into customers. Agencies treat this as a premium marketing service that will cost your business thousands.

4. Integrated CRM and Marketing Tools: Many agencies lack built-in tools for managing customer relationships and marketing campaigns, forcing businesses to invest in third-party solutions like HubSpot, Pipedrive, or similar CRM platforms.

5. Unlimited Stock Photos and Videos: Often an extra cost with traditional agencies, these resources are included with Hoot Host. Agencies are known to upsell for stock media and never include any AI media creation tools.

6. Done-For-You Blogging: Regular blog posts come standard with Hoot Host, while agencies will always charge extra for content creation as a separate service.

7. Backend Training and Access: Unlike agencies that retain control over your website, Hoot Host empowers you to make updates and manage your site independently. So you can feel empowered to update your own website, or easily submit task requests to our team to do them for you! Both options are included at no additional charge. Unlike agencies who charge for any update big or small.

The Hoot Host all-inclusive approach ensures that businesses have everything they need for success without the additional expense or effort of seeking out multiple vendors.

Ongoing Coaching and Education

A key differentiator for Hoot Host is our commitment to ongoing coaching and education. Unlike traditional agencies that often conclude their services after a project is delivered, Hoot Host ensures its clients have the tools and knowledge to continuously improve and adapt their online presence. Our included ongoing coaching and education program offers:

One-on-one Monthly Sessions: Regular coaching sessions to address your specific needs and challenges.

Private Coaching Group on Alignable: Hoot Host provides expert advice to help you refine your online presence through weekly events and member-only educational webinars.

Premium Resource Library: Access to a growing collection of tutorials, guides, and videos to empower you to manage your online presence effectively.

This focus on education ensures that Hoot Host clients are always equipped to stay ahead and grow their business.

Why Hoot Host Outperforms Traditional Agencies in Every Aspect

The Hoot Host combination of affordability, comprehensive services, superior technology, and personalized support makes it an unbeatable choice for small businesses looking to build and maintain a strong online presence.

Traditional web and marketing agencies simply cannot compare to the comprehensive, cost-effective, and client-focused solutions offered by Hoot Host. See a detailed comparison between Hoot Host and traditional agencies here.